Finding your Talents, Attributes, and Gifts (TAGs) in Business
In this book, Buckingham quite correctly emphasizes (a) knowing what one's personal strengths are and then (b) leveraging them to achieve desirable results, whatever the nature and extent of those results may be. He is one of several past or current executives within The Gallup Organization who have written a number of articles and books, based on a wealth of research data. Several Web sites now offer access to much of this information, notably gallup.com, BuckinghamLive.com, and strengthsfinder.com.
As Buckingham explains, he wrote this book to show "you how to take action. It teaches you a simple six step discipline to make the most of your strengths and neutralize your weaknesses, and how you can stick to this discipline despite the pressures of a company, a boss, or even a spouse pulling you off your strengths path.
There are six chapters in the book. Six steps. So, what you have in this book is a six week, six step discipline. Each step constitutes a week of reading, action, and discovery, and each week builds on the one before. Don't try to read the book in one sitting. Instead, keep up this weekly rhythm of read, act, discover, and, by the end of the book, you'll know how to take a stand for your strengths and leverage them as never before. Your performance will soar, and more significant still, you'll know how to sustain this level of performance throughout the many twists and turns of your career."
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In the above video Marcus Buckingham is addressing YAHOO. He is a charming, blue-eyed, silver-tongued Brit. He is arguably the business world's most in-demand management guru. His first book, 1999's First, Break All the Rules, has been a best-seller for 93 months. He has won near-reverential praise from CEOs. He lives in Beverly Hills, rakes in somewhere between $50,000 and $75,000 a speech, and is no stranger to the inside of a corporate jet.
The Cambridge- educated Buckingham is no ordinary management sage. The former Gallup Organization researcher is attracting followers who might not otherwise pick up a management book, such as teachers and students, Buckingham has made a series of six short inspirational films that feature himself. The films were designed as a tool to complement his new book, Go Put Your Strengths to Work, a workbook-like guide. |
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